nkubsu.org

If, like me, you love your work so much that business becomes pleasure and much of your spare time is spent exploring ideas to improve the business, and if you actively monitor your website promotion, SEO, then you will no doubt have pondered long and hard about how to improve your website’s google page rank. Why? Because bigger PR equates to higher ranking. Doesn’t it? Hmmm…well actually its not panacea its cracked up to be. Our own site has for some strange reason only known to Googles Algorithm, recently been downgraded from a PR4 to a PR3 [despite the fact that we have consistently added top quality content during this period] yet we still maintain all our number one rankings that we did before the PR drop. Moral of the story…concentrate on top quality content and think of PR as a sort of beauty contest score which is nice to have but is not the prime determining factor in how google returns its top listings.